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Fanatics

THE BRIEF

  • No Caller ID curates and licenses artists for exclusive capsules sold on Fanatics, NBA.com, NFL.com
  • No Caller ID manages creative direction, production, and fulfillment for the artist series
  • Distribution on Fanatics DTC and in-stadium managed team stores and websites

ABOUT FANATICS

As a global leader in licensed sports merchandise, Fanatics is building the leading global digital sports platform and changing the way fans purchase their favorite team apparel jerseys headwear and hard goods through an innovative tech-infused approach to making and quickly distributing fan gear in today’s 24/7 mobile-first economy. Operating multi-channel commerce for the world’s biggest sports brands Fanatics offers the largest collection of timeless and timely merchandise whether shopping online on your phone in flagship stores in stadiums or on-site at the world’s biggest sporting events.

Through Fanatics’ innovative commerce capabilities and cutting-edge tech platform, the company has assembled one of the best databases of fans globally which is now being leveraged across the broader sports ecosystem to build new large-scale digital sports businesses outside of merchandise. Fanatics is the majority owner of Candy Digital a next-generation digital collectibles company that is partnering with prominent sports properties – including MLB and MLBPA – to build an official NFT ecosystem where fans and collectors come to purchase trade and share officially licensed NFTs.

Additional ventures that will build out Fanatics’ footprint across the broader digital sports landscape will be announced in the coming months. Fanatics’ partners include all major professional sports leagues (NFL, MLB, NBA, NHL, NASCAR, MLS, PGA) and hundreds of collegiate and professional teams which include several of the biggest global soccer clubs.

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